01
The Challenge
Electricity, gas and smart home devices — all in one store
With the launch of its new smart-home product line, electricity and gas provider E.ON was tapping into a new market.
The new service portfolio with the combination of energy services and smart home gadgets required a completely new, needs-oriented online shopping concept in which both service areas merge and which can be intuitively understood and used by users.
02
The Outcome
A shopping experience that showed the benefits of combining E.ON electricity with innovative smart home products.
In order to implement this innovative topic optimally, we worked in advance with prototypes that were optimized through intensive user testing.
The result was an emotional shopping experience that convinced customers of the benefits of combining E.ON electricity with innovative smart home products.
