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We developed a completely new online shopping concept for the electricity provider E.ON.

E.ON is Germany’s leading energy supplier. E.ON Plus is a modular offering for energy products and smart home technology that enables customers to design their energy supply and smart home systems. 

We developed a completely new online shopping concept for the electricity provider E.ON.

E.ON is Germany’s leading energy supplier. E.ON Plus is a modular offering for energy products and smart home technology that enables customers to design their energy supply and smart home systems. 

We developed a completely new online shopping concept for the electricity provider E.ON.

E.ON is Germany’s leading energy supplier. E.ON Plus is a modular offering for energy products and smart home technology that enables customers to design their energy supply and smart home systems. 

We developed a completely new online shopping concept for the electricity provider E.ON.

E.ON is Germany’s leading energy supplier. E.ON Plus is a modular offering for energy products and smart home technology that enables customers to design their energy supply and smart home systems. 

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The Challenge

Electricity, gas and smart home devices — all in one store

The Challenge

Electricity, gas and smart home devices — all in one store

The Challenge

Electricity, gas and smart home devices — all in one store

The Challenge

Electricity, gas and smart home devices — all in one store

The Challenge

Electricity, gas and smart home devices — all in one store.

With the launch of its new smart-home product line, electricity and gas provider E.ON is tapping into a new market. The new service portfolio with the combination of energy services and smart home gadgets requires a completely new, needs-oriented online shopping concept in which both service areas merge and which can be intuitively understood and used by users.

With the launch of its new smart-home product line, electricity and gas provider E.ON is tapping into a new market. The new service portfolio with the combination of energy services and smart home gadgets requires a completely new, needs-oriented online shopping concept in which both service areas merge and which can be intuitively understood and used by users.

With the launch of its new smart-home product line, electricity and gas provider E.ON is tapping into a new market. The new service portfolio with the combination of energy services and smart home gadgets requires a completely new, needs-oriented online shopping concept in which both service areas merge and which can be intuitively understood and used by users.

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The Result

A shopping experience that shows the benefits of combining E.ON electricity with innovative smart home products.

The Result

A shopping experience that shows the benefits of combining E.ON electricity with innovative smart home products.

The Result

A shopping experience that shows the benefits of combining E.ON electricity with innovative smart home products.

The Result

A shopping experience that shows the benefits of combining E.ON electricity with innovative smart home products.

The Result

A shopping experience that shows the benefits of combining E.ON electricity with innovative smart home products.

In order to implement this innovative topic optimally, we worked in advance with prototypes that were optimized through intensive user testing. The result was an emotional shopping experience that convinced customers of the benefits of combining E.ON electricity with innovative smart home products.

In order to implement this innovative topic optimally, we worked in advance with prototypes that were optimized through intensive user testing. The result was an emotional shopping experience that convinced customers of the benefits of combining E.ON electricity with innovative smart home products.

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Client: E.ON // Agency: Schoene Neue Kinder (SNK)  // UX, UI: SNK Interactive

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